Coaching and training

SEO and GEO coaching,on your own site.

You do the work, I show you how. We work on your real pages, your Search Console and your AI visibility, so you can run your SEO and GEO without depending on an agency.

Three formats

One hour

Custom

Coaching session

  • One specific question or blocker
  • A second opinion on a plan or a quote
  • Live work on your own site
  • Action plan and 2 weeks of email follow-up
Book a session
3-hour pack

Custom

Coaching pack

  • Two 90-minute sessions
  • Time to apply between sessions
  • Questions answered between sessions
  • Ideal if you are getting started
Book the pack
Team training

On request

Team training day

  • 7 hours, or two half-days
  • Up to 6 people
  • Program agreed in a 20-minute call
  • Exercises on your own pages
Plan a training day

Pricing depends on your goal and the size of the group. A free 30-minute call is enough to give you a firm quote.

Included in every format

Your site, live

We share the screen and work on your pages, your Search Console and your analytics. I explain each decision so you can repeat it alone.

A written action plan

After each session you get the priorities we agreed on, in order, with the next steps for you or your team.

Follow-up by email

Two weeks of email follow-up to answer the questions that come up once you start applying the plan.

Topics

What we can work on

Technical SEO

Indexing, crawl, Core Web Vitals and the errors that hold a site back in Search Console.

Keywords and intent

Finding the queries that bring buyers, then deciding which page answers which one.

GEO and AI visibility

How ChatGPT, Perplexity and Google AI pick their sources, and what makes your business citable.

Structured data

Schema.org for your organization, services, FAQ and local pages, tested and validated.

Bilingual SEO

French and English pages that each rank on their own, with hreflang set up properly.

Measurement and AI tools

Search Console and GA4 reports you will actually use, and AI tools that save time on routine SEO tasks.

How it runs

Before, during, after

01

Before

A short call to set the goal. You share access to your site, Search Console and analytics, and I prepare a session plan.

02

During

We work on screen. I show, you do, and every choice is explained so you understand the reasoning, not only the steps.

03

After

You receive the action plan and keep two weeks of email follow-up while you put it into practice.

A good fit if you

  • run marketing and want your team to handle SEO on its own
  • already work in SEO and want to add GEO and AI search
  • are a business owner who wants to stop depending on an agency

Not the right format if you

Coaching questions

How is coaching different from training?+

Coaching is one-on-one and built around your questions and your site. The team training day follows a program we agree on beforehand and is meant for a group of up to six people.

Can a beginner book a session?+

Yes. We start from your level. Beginners usually get the most out of the 3-hour pack, which leaves time to practise between the two sessions.

Do sessions happen online or in person?+

Online by video call, anywhere in Canada. In-person sessions are possible in Montreal, mainly for the team training day.

In which language?+

English or French, as you prefer. Arabic is also possible.

What if I would rather have the work done for me?+

Then coaching is not the right format. The SEO and GEO audit or ongoing monthly support are built for that.

Not sure which format fits?

A free 30-minute call is enough to set the goal and pick the right format.

Book a free call